How Customer Research Can Help Fire Up Your Business

How Customer Research Can Help Fire Up Your Business

As a small business owner, conducting customer research is essential in order to understand your target customers and stay competitive. This is particularly important for businesses like smoke shops that specialize in cannabis products, as the market and consumer preferences are constantly changing. Conducting customer research can also help you identify opportunities for growth and…

Bing Bang Boomer

Bing Bang Boomer

How to Get Older Customers Interested in Your Smoke Shop You might have heard the expression, “Ok Boomer,” being used to dismiss the relevancy of older generations. But in promoting your smoke shop, you’ll be better served to change the catchphrase to, “Ok Boomer, Come On In!” Contrary to popular belief, boomers are not just…

PAX Launches PEACE BY PAX Initiatives Supporting Social Reform, Safe Access and Sustainability

PAX Launches PEACE BY PAX Initiatives Supporting Social Reform, Safe Access and Sustainability

PAX, a global cannabis brand, has announced the launch of PEACE BY PAX, a new program to continue and expand the company’s efforts to drive meaningful social impact. The company is committed to destigmatizing, legalizing, and creating equitable access to opportunity through cannabis. PEACE BY PAX will include partnerships with, and support of, organizations such…

FDA Moves to Regulate Cannabis-Derived Products

FDA Moves to Regulate Cannabis-Derived Products

Food and Drug Administration officials are taking steps to announce a plan for how to regulate cannabis-derived products like CBD and delta-8 THC in the coming months. This comes as the agency is also leading a review into marijuana’s scheduling status. In interviews with the Wall Street Journal, FDA Principal Deputy Commissioner Janet Woodcock and…

IS CANNABIS COMPLIANCE WORTH THE COST?

IS CANNABIS COMPLIANCE WORTH THE COST?

Cannabis can be a costly industry to break into. Between costly licensing fees on local and state levels, burdensome taxes, shifting regulations, expenses for operations, marketing, and more, it’s not cheap. Tobacco, alcohol, pharmaceuticals giants are in the same boat, but over the years have all fought federal regulations. With cannabis legalization on the horizon,…

How to Manage Economic Uncertainty Without Losing Customers

How to Manage Economic Uncertainty Without Losing Customers

Inflation has been top of mind for many small businesses this year as they grapple with increased costs across the board. According to the latest data from the Bureau of Labor Statistics, November prices were about 7% higher than the year before. Some costs, such as energy and food have seen even steeper increases.  One…

Educating Consumers is Key as Inflation Looms

Educating Consumers is Key as Inflation Looms

With inflation on their minds, consumers are doing more research before making a purchase and that means more of a need for brands and retailers to not only step up their advertiser, but also provide more product information and education. Data from the 2022 Inflation and Supply Chain Survey bear this out, as 34 percent…

Cashless ATM Crackdown Leaves Cannabis Shops Scrambling

Cashless ATM Crackdown Leaves Cannabis Shops Scrambling

Cannabis dispensaries in several states are returning to cash after a variety of ATM processors turned off “cashless ATMs” following another defeat of the SAFE Banking bill. Cashless ATMs, also known as “point of banking” systems, allow customers to use bank cards instead of cash at cannabis dispensaries, giving retailers and their customers more flexibility…

Does cannabis help with pain relief? Or is it all in your head?

Does cannabis help with pain relief? Or is it all in your head?

According to new research, the placebo response –- the appearance of improvement in a person’s physical or mental health after taking a placebo or ‘dummy’ treatment — amounts to 67% of the pain relief associated with genuine cannabinoids. Looking into 20 studies using cannabis for pain control in over 1,450 people between the ages of…