The company known as “Miracle Nutritional Products” is like a bullet in perpetual motion. Since 2013 they have been involved in the e-liquid and CBD space, and in 2018 added another new product line that is getting a lot of attention, excitement—and sales.
Mushrooms.
Miracle’s owner, David Zeuner, has been an innovator in CBD for a decade, and still manufactures a full array of CBD products, but their new Lion’s Mane Mushroom gummy is surpassing CBD gummy sales in less than one year.
He sees mushrooms as being the “Product of 2023,” and offers several different varieties. Lion’s Mane (Hericium Erinaceus) was launched in 2018, but it has taken four years for the public, and smoke shops, to be ready for it.
“We did a lot of research on pubmed.com to determine which mushrooms offered the greatest benefits,” Zeuner shared, “and what used to be underground or taboo, is getting recognized for their value. Thankfully, the laws and regulations are permitting research to be done.”
He continues: “That species was chosen due to its antioxidant, anti-diabetic, anti-inflammatory properties, and it improves cognitive function and memory. Plus it’s healthy to eat!”
The medical community may finally be ready for natural products post-COVID, and they are more skeptical of Big Pharma and the FDA. Many had no idea that these kinds of products were being studied, and that they can help many ailments. These “functional mushrooms” have no psychotropic properties, so they are safe to use under most situations.
Miracle offers Lion’s Mane plus several other mushroom varieties, including Reishi, Ashwagandha, and Cordyceps gummies, along with all forms of CBD and CBN, plus a variety of nutritional and diet products. They also offer private labeling with no minimum MOQ.
Every vape and smoke shop is looking for new and innovative products, and with mushrooms becoming more socially acceptable, they are an ideal partner to help your sales numbers.