Chalk it up to whatever you want—the rise of innovation, the influence of digital marketing, the ever-falling dominoes of legalization, or whatever explanation you fancy—but one thing is certain: the smoking accessories market has exploded with growth. According to Grandview research, the global marketplace was valued at $64.4 billion in 2021 with continued growth expected through 2030 at the very least. To keep up with the demand for their products, smoke shop establishments need qualified staff.
Hiring for positions in this industry can be a challenge due to the unique demands of the space. But that doesn’t mean employers should give up hope.
In this article, we’ll discuss some practical ways you can combat employment issues as a smoke shop retailer. Read on to learn more.
Educate Yourself on the Applicable Laws
Before you begin the hiring process, it’s important to become familiar with local, state, and federal regulations that affect the smoke shop industry. For instance, what are the regulations regarding the minimum pay for staff? Learn about overtime pay, and make sure your team is aware of all relevant laws.
In addition to federal and state regulations, local communities may also have their own rules and regulations. Make sure you are familiar with any local laws that affect the smoke shop industry and take them into consideration when making hiring decisions.
Consider Cultural Sensitivity
Smoke shops often serve a variety of customers from different cultures and backgrounds. Therefore, it’s important to consider cultural sensitivity when recruiting.
Seek out candidates who will be respectful of the diversity of your customer base, as well as knowledgeable about any relevant customs or practices associated with the various communities served by your business.
Develop a Detailed Job Description
Be as specific as possible about the duties and responsibilities of the position and any desired qualifications or experience.
The job description should also include an overview of the company and its mission, culture, and values, plus whatever other information will help paint a complete picture for potential candidates.
Use the Right Recruitment Platforms
The digital era has made it easier than ever to find qualified candidates. Social media sites such as LinkedIn and Indeed are great platforms for connecting with job seekers. Additionally, other specialized websites cater specifically to the smoke shop industry, making it easier to source potential employees who know the field.
Research the best recruitment platforms for your needs, and take advantage of their targeting capabilities to cast a wide net for qualified candidates.
Create an Onboarding Process
Once you have identified and hired the right person for the job, you need an onboarding process to smooth the transition from applicant to employee. Introduce new hires to the business and help them get a clear understanding of their duties.
Outline your expectations, and provide helpful resources, such as manuals or training videos, that will help them learn the job quickly and efficiently. An efficient onboarding process can save valuable time and resources in the long run by minimizing mistakes and employee turnover.
Invest in Employee Development
No matter how qualified a candidate may be, they cannot be expected to perform their duties without proper training. Developing an effective training program is essential for any successful smoke shop. Invest in resources that will help employees learn the ins and outs of the business, such as job-specific software or safety guidelines.
Additionally, conducting periodic reviews and training sessions will help keep employees up-to-date on the latest regulations and procedures.
Offer Competitive Pay and Benefits
In a recent survey, 43 percent of respondents said they were quitting their positions for better pay. It’s important to offer competitive wages and benefits rather than undervaluing your smoke shop employees. Find out what other smoke shop retailers are paying for similar positions in your area. Offering competitive pay as well as additional benefits such as healthcare, retirement plans, and vacation time will increase the attractiveness of your business to potential applicants.
Assemble the Right Team for Your Smoke Shop Business
For a smoke shop retailer, your employees are the face of your business. To attract and retain the best talent, you need a recruitment process that will help you find experienced and qualified candidates. Develop detailed job descriptions, use the right recruitment platforms, create an effective onboarding process, invest in employee development, and offer competitive pay and benefits. With the right team behind you, your smoke shop business can achieve great success.